People first, always
When we spot the right opportunity, our first move is to bring on a sharp, product-driven co-founder. Great people, not only process and engineering power the startup flywheel. We roll up our sleeves and build together with gritty, humble, fast-thinking from day one.
We build data & AI-native business solutions. Together.
Identify Opportunities
Identify Opportunities
Highly selective and focused
We stick to what we know. Enterprise, B2B that solves complex challenges with rich domain expertise. We know how to engineer AI systems, yet are always focused on creating value in a unique way.
Collaborative Partners
Collaborative Partners
Work shoulder-to-shoulder
Once our co-founder is on-board, we never sit back and watch from afar. We want real collaborators, not employees. Builders with grit, humility, sharp thinking, and serious speed. True co-founders from day one.
Hands-On Support
Hands-On Support
Operators that care
We’re proven company builders with business acumen and technical chops—behind Habu, Ketch, and Checksum. We don’t just advise; we stand at the whiteboard working out the toughest problems. No drive-bys but true partners for the full journey.
The Whole Journey
The Whole Journey
Pre-seed to exit
We commit to the long-game. We see it through and you won’t die from lack of capital. We’re not in the volume-play or “farm” game.. We stay focused, highly specialized and we have proven success and delivered shareholder value.
Co-founders define the strategy together with us from day one
Grit
Company building isn’t for the meek. We look for co-founders who can take a punch (figuratively), adapt fast, and stay fierce through rejection, pivots, and a lot of “no’s”.
No Ego
We seek people with strong convictions, loosely held; humble, flexible, and unafraid to ask for help or change course when it’s necessary.
Organized Thinker
Data and AI tech is about clear thinking, not just code. We seek those who can organize, name, and shape strategy in a way teams can execute.
Clock Speed
Startups move fast. We team up with co-founders who quickly process new info, think on their feet, and stay on-pace—and we’ll do our best to keep up.
From pre-seed to a success story
We partner from day one to turn seedling ideas into real companies. With hands-on support, years of business pedigree, capital, and AI engineers on staff, we transform an early stage opportunity into a high-growth business.
AI-native and value driven
We know how to turn products into business success and we work directly with co-founders to bring sharp, early focus to the MVP. Together, we’ll roll-out and sequence a compelling solution that’s built for scale, ready to take on competitors and become a market leader.
Co-found with skin in the game
As a co-founder, you’re not joining for a job, you’re in it for the long-haul. At the outset, we stand at the whiteboard with you, shaping the vision together. As the company grows, we stay close, offering mentorship and support when it matters most, for both you and the business.
Fully funded from the start
As a co-founder, you shape the team, acquire early customers, and drive success without the distraction of a fundraising scramble. We fund each seed-stage company ourselves and stay invested through future rounds, so you can stay focused on the important stuff.
Keep an open mind & get ahead
Keep your instincts sharp and stay open-minded. Markets shift, competitors appear, and curveballs are constant. Success comes from staying adaptable—ready to adjust, rethink, and lead with clarity no matter what’s around the bend.
Thesis-driven. Proven playbooks.
The best products are grounded in data, engineered with opinionated workflows, and powered by intuitive, AI-native capabilities.
We design with purpose from day one—creating solutions that feel immediate, indispensable, and impossible to work without. This isn’t tech for tech’s sake. We build for impact and lasting value.
One of the things that's been awesome about being a part of the super{set} family is the expertise you get from other groups. We’re able to work with people who have done it before and with our sister companies, you don’t have to reinvent the wheel.
It’s super easy in the grand scheme of things to build companies in this model. If you’re into the risk adjusted path to doing this, while there’s still risk embedded, it’s nicely adjusted. They’ve done a good job with the model.
Partnering with super{set} isn't like having an investor; it's like starting day one with an entire team of seasoned co-founders. They're in the trenches with you.
Most people can't see startup problems from the founder's chair. Tom, Vivek, and the super{set} team can, because they've built great companies themselves. Having them in your corner changes everything. If you're a builder who's ready to move fast, super{set} will help you de-risk your idea and drastically increase your chances of hitting escape velocity.
Most studios are not that good. Especially for healthcare, super{set} focuses on solutions, not specific sciences or tools. They ask “How do we solve this problem?” and commit to solving it. Commitment to problem solving. Nothing beats enjoying people’s company and solving hard problems.
I find tremendous value in connecting with other leaders across the Hive, comparing notes on the state of the broader market, and learning from their experiences. The Hive is a force multiplier.
Ready to start?
Interested in co-founding with super{set}? Reach out, and we’ll be in touch.
San Francisco, CA 94105